Boot Camp Session 3 – How to Market and Ask for Planned Gifts

March 30, 2022 @ 8:00 am – 10:00 am
Missouri Athletic Club - West
1777 Des Peres Road St. Louis
MO 63131
Council Administrator
Boot Camp Session 3 - How to Market and Ask for Planned Gifts @ Missouri Athletic Club - West

Networking and Continental Breakfast: 8:00-8:30 am
Presentation: 8:30-10:00 am

How to Market and Ask for Planned Gifts

Speaker: Dennis Kempf, Director of Philanthropy – National St. Vincent de Paul Society

About the presentation: The big take-away from this presentation will be this: always find a way to ask for planned gifts—directly or indirectly. Keep it simple. Know where the “real wealth” is in America and the vehicles available for securing gifts. This is NOT a technical presentation on planned giving vehicles, instead focuses on the soft side of advancing future gifts. How do we motivate donors to consider naming our institutions in their estate plans? When and why do people write and update their Wills and Trusts? Who are our best planned gift prospects, and how do we market to them?

How do we “make the ask” for what could be transformational gifts? And what are some pitfalls and practicalities of donor recognition? This session will end with Q&As.

This session has been approved for 2 CFRE points.

Speaker bio: Dennis Kempf has been in the Planned Giving world for the past 25 years. He currently serves as the Director of Philanthropy for the National Council of the United States Society of St. Vincent de Paul, which is headquartered are in St. Louis.

His undergraduate degree is in philosophy, and he has a Masters in Non-Profit Management from Washington University. In his role, Dennis focuses on “helping donors do the good they want to do.”

Both of his daughters will be graduating in May – the older from grad school at SLU, and the younger from DePauw University.


This program is part of the Planned Giving Boot Camp. For more information about the other sessions, read more here.

These sessions are perfect if you are new to planned giving or if you wear multiple fundraising hats. Plan to invite your colleagues who may benefit from a greater understanding of planned giving.

Council Sponsors are invited to register up to three participants at no cost as a benefit for their support.


Registration will close 3 business days prior to each program or event so that we can effectively communicate with our vendors. Please message us directly with any further inquiries regarding late registration.

Full refunds are available up to 4 business days prior to a program or event. After that time, we are unable to accommodate refunds unless SLCCGP cancels the program or event. Thank you for understanding.

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